CREATIVE BRIEF
Brewcloud
An online coffee subscription service that pairs users with flavor/roast recommendations based on their taste preferences.
CLIENT
Design mobile ecommerce website/app to introduce brand and allow consumers to purchase/subscribe.
PROJECT
DELIVERABLES
High fidelity mockups and prototype of initial concept.
OBJECTIVE
Begin user testing with a branded high fidelity prototype.
AUDIENCE
Coffee enthusiasts – Males and females, primarily ages 20-44; young professionals
TONE
Enthusiastic, playful, inviting, familiar & casual